Posted 1 day ago

Brand Campaign Operations Sr. Analyst

120 SFDC Mexico S. de R.L. de C.V. Mexico, Mexico - Mexico City
Remote Full Time

Job description

To get the best candidate experience, please consider applying for a maximum of 3 roles within 12 months to ensure you are not duplicating efforts. Job Category Marketing & Communications Job Details About Salesforce Salesforce is the #1 AI CRM, where humans with agents drive customer success together. Here, ambition meets action. Tech meets trust. And innovation isn’t a buzzword — it’s a way of life. The world of work as we know it is changing and we're looking for Trailblazers who are passionate about bettering business and the world through AI, driving innovation, and keeping Salesforce's core values at the heart of it all. Ready to level-up your career at the company leading workforce transformation in the agentic era? You’re in the right place! Agentforce is the future of AI, and you are the future of Salesforce. We are seeking a highly motivated, detail-oriented, and analytically sharp Sr. Analyst to serve as the reporting and insights engine for the Brand Campaigns and Partnerships team. This role is central to translating campaign and partnership data into clear, timely, and actionable intelligence — building the foundational reporting infrastructure that powers decision-making across the team. The ideal candidate is naturally curious and constructively skeptical: someone who thrives in the details, questions the data, and won't accept a number at face value until they understand the story behind it. Reporting directly to the Sr. Director, Global Strategy & Operations, this role owns the tactical analytics and operational reporting layer for Brand. This is a "tools + fast insights" role: this person is a power user of analytics platforms, a builder of scalable reporting resources, and an active adopter of AI tools to offload the heavy lifting — creating space to triangulate across data sources, coordinate cross-functionally, and serve as the team's single most trusted go-to for all reporting needs. The right person thrives on structure, moves quickly, and turns numbers into narratives.

Responsibilities

Analytics, Reporting & Infrastructure Serve as the team's primary power user across Brand analytics platforms — iSpot, Google Analytics, Disqo, Dynata, and others — owning data pulls, platform access, and pixel/tagging QA in partnership with agency and vendor contacts. Maintain Brand taxonomy and data quality standards to ensure consistency and accuracy across all outputs. Produce quick-turn ad hoc reports, monthly performance pulses, and quarterly reviews across Brand media and partnerships — covering spend, pacing, and directional performance. Translate raw data into clear insights and a reporting narrative, surfacing the "so what" for stakeholders without requiring them to dig into the data. Build and maintain dashboards and standardized templates as the SSOT for Brand reporting — accessible, scalable, and consistently accurate. AI-Powered Efficiency Use AI to handle the heavy lifting — data synthesis, formatting, and routine reporting — freeing up bandwidth for higher-order analysis, triangulation, and proactive problem-solving. Build AI-assisted workflows that automate repetitive tasks and accelerate time-to-insight. Continuously pilot emerging tools to keep the reporting stack modern and efficient. Cross-Functional Partnership & Reporting Hub Be the team's go-to for all reporting needs — the first call for any data question, performance snapshot, or measurement ask. Proactively flag insights and emerging trends across campaigns and channels, keeping stakeholders informed without waiting on requests. Constantly coordinate with cross-functional partners to ensure reporting is aligned and accurate.

Experience

/ Skills Required 4–6 years of experience in marketing analytics, campaign reporting, or a similar data-focused role, preferably in a fast-paced marketing or media environment. Proficient across analytics and reporting platforms (e.g., iSpot, Google Analytics, Dynata); ramps quickly on new tools and owns them deeply. Naturally curious and constructively skeptical — digs into the numbers, questions anomalies, and finds the "why" behind the "what" before drawing conclusions. Strong data fluency with the ability to manage multiple requests simultaneously, translate findings into clear narratives, and communicate to both analytical and non-analytical audiences. Highly organized with a sharp eye for detail and a track record of maintaining data quality and reporting accuracy at scale. Active user of AI tools (e.g., ChatGPT, Claude, Gemini, Slackbot) as a force multiplier — automates the operational work to create space for deeper thinking and cross-functional partnership.

Preferred Qualifications

Familiarity with brand media metrics — brand lift, awareness, reach/frequency, and media efficiency.

Experience

with full-funnel or Brand-to-Demand measurement frameworks. Exposure to audience journey measurement or attribution methodologies. Prior experience in an agency, media, or in-house brand team working closely with media partners and vendors. Unleash Your Potential When you join Salesforce, you’ll be limitless in all areas of your life. Our benefits and resources support you to find balance and be your best, and our AI agents accelerate your impact so you can do your best. Together, we’ll bring the power of Agentforce to organizations of all sizes and deliver amazing experiences that customers love. Apply today to not only shape the future — but to redefine what’s possible — for yourself, for AI, and the world. Accommodations If you need a reasonable accommodation during the application or the recruiting process, please submit a request via this Accommodations Request Form. Please note that Salesforce uses artificial intelligence (AI) tools to help our recruiters assess and evaluate candidates’ resumes and qualifications throughout the recruiting process. Humans will always make any candidate selection and hiring decisions. Please see our Candidate Privacy Statement for more information about how we use your personal data and your rights, including with regard to use of AI tools and opt out options. Posting Statement Salesforce is an equal opportunity employer and maintains a policy of non-discrimination with all employees and applicants for employment. What does that mean exactly? It means that at Salesforce, we believe in equality for all. And we believe we can lead the path to equality in part by creating a workplace that’s inclusive, and free from discrimination. Know your rights: workplace discrimination is illegal. Any employee or potential employee will be assessed on the basis of merit, competence and qualifications – without regard to race, religion, color, national origin, sex, sexual orientation, gender expression or identity, transgender status, age, disability, veteran or marital status, political viewpoint, or other classifications protected by law. This policy applies to current and prospective employees, no matter where they are in their Salesforce employment journey. It also applies to recruiting, hiring, job assignment, compensation, promotion, benefits, training, assessment of job performance, discipline, termination, and everything in between. Recruiting, hiring, and promotion decisions at Salesforce are fair and based on merit. The same goes for compensation, benefits, promotions, transfers, reduction in workforce, recall, training, and education. We're Salesforce, the Customer Company, inspiring the future of business with AI + Data + CRM. Leading with our core values, we help companies across every industry blaze new trails and connect with customers in a whole new way. And, we empower you to be a Trailblazer, too — driving your performance and career growth, charting new paths, and improving the state of the world. If you believe in business as the greatest platform for change and in companies doing well and doing good – you've come to the right place.

Skills and functions

  • Customer Support
  • Marketing