Your work days are brighter here. We’re obsessed with making hard work pay off, for our people, our customers, and the world around us. As a Fortune 500 company and a leading AI platform for managing people, money, and agents, we’re shaping the future of work so teams can reach their potential and focus on what matters most. The minute you join, you’ll feel it. Not just in the products we build, but in how we show up for each other. Our culture is rooted in integrity, empathy, and shared enthusiasm. We’re in this together, tackling big challenges with bold ideas and genuine care. We look for curious minds and courageous collaborators who bring sun-drenched optimism and drive. Whether you're building smarter solutions, supporting customers, or creating a space where everyone belongs, you’ll do meaningful work with Workmates who’ve got your back. In return, we’ll give you the trust to take risks, the tools to grow, the skills to develop and the support of a company invested in you for the long haul. So, if you want to inspire a brighter work day for everyone, including yourself, you’ve found a match in Workday, and we hope to be a match for you too. About the Team Workday’s product marketing team is responsible for deeply understanding and articulating what is different, better, and remarkable about Workday’s offerings. The Story Foundation and Marketing Activation team is the glue between product, product marketing and marketing. We gather the AI narrative, the platform narrative, and inputs from product and functional PMKs — and we synthesize them into one coherent, consistent Workday corporate story that shows up everywhere it matters. We are the editor-in-chief of the full story. Others are the authors of their domains. Our job is to make sure the complete story holds together, gets activated consistently, and stays current. Success looks like: every customer, analyst, seller, and Workday employee hears the same story regardless of channel — and when the story needs to move, leaders come to this team to make it happen. About the Role As Workday's corporate narrative becomes more dynamic — more inputs, more channels, more speed — someone has to make sure the machinery behind it never breaks. This role is that person. They own the operational backbone that turns narrative strategy into something that actually moves through the organization: the intake process, the update cadence, the distribution mechanics, and the discipline that keeps the SSOT trustworthy. This is not a support role bolted onto the strategy work — it is the difference between a narrative that exists on paper and a narrative that's actually live across Seismic, Horizon, and every team that depends on it.

Responsibilities

SSOT orchestration — keeping the corporate narrative source of truth current, versioned, and free of stale or conflicting content Narrative Brief process — the standing mechanism that tells every cluster lead and input owner what changed, why, and what they need to do about it, on a 5-business-day turnaround Operating cadence management — running the weekly team standup, coordinating the biweekly intake syncs, and keeping the monthly cross-cluster review on rails Intake model administration — the standing sync structure, brief format, and defined path across PMK teams to incorporate narrative evolution into the SSOT AI tools accuracy loop — the quarterly audit that ensures Seismic, GTMC, and Sana are producing on-narrative answers Most operational roles execute a fixed process. This one is the process — if the cadence slips, the intake breaks down, or the brief doesn't land on time, the entire synthesis model stalls. This person needs to be equal parts systems thinker and relationship manager: comfortable owning infrastructure, but also trusted enough that four cluster leads and multiple input owners route through them without friction. What We're Looking For Proven ability to build and run operational cadences across cross-functional stakeholders without formal authority Strong writing and synthesis skills — able to translate narrative shifts into a clear, actionable one-pager Comfort owning a system of record (Seismic/Horizon experience a plus) and enforcing content hygiene A bias toward proactive coordination — catching gaps before they become escalations About You Basic

Qualifications

7+ years of experience in product marketing, marketing, or executive management 7+ years of experience in cross-functional collaboration with product design, product research, or customer success teams. Other

Qualifications

Extensive experience, ideally at a senior level, with a proven ability to build high-impact, measurable plans. Ability to work autonomously to drive projects forward and navigate a matrixed environment, collaborating with various stakeholders and bringing them along to achieve shared objectives You are knowledgeable and have an ongoing curiosity when it comes to new and emerging technology Exceptional prioritization and program management skills Excellent communication and executive presentation skills Comfortable working between highly technical and non-technical teams

Experience

with B2B and/or SaaS Strong attention to detail with proofreading, copy editing, and design assets BS / BA, MS / MA degree or equivalent work experience Workday Pay Transparency Statement The annualized base salary ranges for the primary location and any additional locations are listed below. Workday pay ranges vary based on work location. As a part of the total compensation package, this role may be eligible for the Workday Bonus Plan or a role-specific commission/bonus, as well as annual refresh stock grants. Recruiters can share more detail during the hiring process. Each candidate’s compensation offer will be based on multiple factors including, but not limited to, geography, experience, skills, job duties, and business need, among other things. For more information regarding Workday’s comprehensive benefits, please click here. Primary Location: USA.CA.Pleasanton Primary Location Base

Pay Range

$150,300 USD - $225,500 USD Additional US Location(s) Base

Pay Range

$127,000 USD - $225,500 USD Our Approach to Flexible Work With Flex Work, we’re combining the best of both worlds: in-person time and remote. Our approach enables our teams to deepen connections, maintain a strong community, and do their best work. We know that flexibility can take shape in many ways, so rather than a number of required days in-office each week, we simply spend at least half (50%) of our time each quarter in the office or in the field with our customers, prospects, and partners (depending on role). This means you'll have the freedom to create a flexible schedule that caters to your business, team, and personal needs, while being intentional to make the most of time spent together. Those in our remote "home office" roles also have the opportunity to come together in our offices for important moments that matter. Pursuant to applicable Fair Chance law, Workday will consider for employment qualified applicants with arrest and conviction records. Workday is an Equal Opportunity Employer including individuals with disabilities and protected veterans. At Workday, we are committed to providing an accessible and inclusive hiring experience where all candidates can fully demonstrate their skills. If you require assistance or an accommodation at any point, please email accommodations@workday.com. Are you being referred to one of our roles? If so, ask your connection at Workday about our Employee Referral process! At Workday, we value our candidates’ privacy and data security. Workday will never ask candidates to apply to jobs through websites that are not Workday Careers. Please be aware of sites that may ask for you to input your data in connection with a job posting that appears to be from Workday but is not. In addition, Workday will never ask candidates to pay a recruiting fee, or pay for consulting or coaching services, in order to apply for a job at Workday. Join Our Talent Community here! Stay connected with Workday: Get the latest news & content Be first to hear about new roles Never miss an opportunity Career Site

Benefits

Join Our Talent Community Workday Life Blog Inclusion and Belonging Application and Interview Tips Early Careers / Internships Contractor Job Site ‍ Engineering, but brighter. Sales, but brighter. CX & Consulting, but brighter. Visit our Career Site here. Read more below to learn more on our stance on being a proud equal opportunity workplace, pay transparency and accommodation support. Workday is proud to be an equal opportunity workplace. Individuals seeking employment at Workday are considered without regards to age, ancestry, color, gender (including pregnancy, childbirth, or related medical conditions), gender identity or expression, genetic information, marital status, medical condition, mental or physical disability, national origin, protected family care or medical leave status, race, religion (including beliefs and practices or the absence thereof), sexual orientation, military or veteran status, or any other characteristic protected by federal, state, or local laws. Further, pursuant to applicable local ordinances, Workday will consider for employment qualified applicants with arrest and conviction records. We do not accept resumes from headhunters, placement agencies, or other suppliers that have not signed a formal agreement with us. You may view the Workday's Pay Transparency Policy, and Know Your Rights Notice, by clicking on their corresponding links. Workday is committed to providing reasonable accommodations for qualified individuals with disabilities, disabled veterans, and others during our application process. If you need assistance or an accommodation due to a disability or for religious reasons, contact us at accommodations@workday.com.